Crypto News Today (July 28): BTC Heading Toward $60K? NFL Calls for Stricter Regulation of Prediction Markets, and Securitize Wins SEC Adviser Status

In crypto news today (July 28), Bitcoin has dropped nearly -3% overnight, losing $65,000 and looking likely to retest $60,000 ahead of today’s FOMC meeting. Liquidations have picked up as a result, with over $600M in positions blown up since yesterday, and unsurprisingly, more than $530M of that figure has come from long trades.

Yesterday saw a second consecutive day of positive ETF flows for Bitcoin, a metric that is helping the market in its recent rally. Over $265M BTC was bought via ETFs yesterday, with over $200M of that figure coming from BlackRock’s IBIT after selling nearly $10Bn over the past ten sessions.

While nearly every major cap token is in the red over the past 24 hours, Pump.fun (PUMP) and Canton (CC) are two of the more notable projects in the green, up around +1%. Daily trading volume has dropped over the past 24 hours, going from $75Bn yesterday to $66Bn today.

The Fear & Greed Index is beginning to reflect the drop in price across the markets, sitting at 29/100, down from 30/100 yesterday, although it is still sitting in ‘Fear’ territory, just outside of ‘Extreme Fear’

Crypto News Today: NFL Calls for More Oversight of Prediction Markets

The National Football League (NFL) has urged Michael Selig, the Chair of the Commodity Futures Trading Commission (CFTC), to enhance oversight of sports prediction markets. The league argues that the CFTC’s proposed rules for event contracts do not adequately protect the integrity of competitions or users’ interests.

These concerns were expressed in a letter from the NFL dated July 27, per reports. In the letter, the league commented on the CFTC’s recently published draft rules, emphasizing that maintaining the integrity of its games is its top priority.

While the NFL acknowledged that the CFTC proposal includes several constructive measures, it also noted that some provisions need to be significantly strengthened.

Unlike the National Hockey League and Major League Baseball, which have partnered with platforms like Kalshi and Polymarket, the NFL has taken a firmer stance on prediction markets. In March, the league had already sent letters to Kalshi and Polymarket requesting that they limit the variety of sports contracts available on their platforms.

News: The NFL sent a letter to the CFTC on prediction markets.

“….the draft rules fall significantly short of protecting the integrity of sporting events
and the fans who participate in these markets.” pic.twitter.com/qd3rSbgpgs

— Dustin Gouker (@DustinGouker) July 27, 2026

Securitize Registers with SEC as Investment Adviser

In other crypto news today, Securitize, a real-world asset (RWA) tokenization company, has registered as a registered investment adviser (RIA) with the US Securities and Exchange Commission (SEC). The new status will allow the firm to expand its services for institutional investors and asset managers.

According to The Block, the registration was granted to Securitize Capital LLC, the company’s subsidiary. Securitize said the approval strengthens its position in the regulated financial services market.

With the new registration, Securitize’s US business now brings several regulated entities under a single umbrella. In addition to its RIA registration, the company operates an SEC-registered broker-dealer with an alternative trading system (ATS), a transfer agent, and a fund administration business.

According to Securitize CEO Carlos Domingo, institutional investors are looking for partners that can not only implement tokenization but also operate within the framework of regulated financial markets.

He said obtaining RIA status marks another milestone for the company. Through Securitize Capital, the firm plans to help financial institutions develop and manage investment strategies built on onchain infrastructure.

Securitize remains one of the largest players in the RWA tokenization market. The platform works with leading asset managers and has participated in the launch of multiple investment products.

Securitize Capital Secures SEC Investment Adviser Registration@Securitize officially expands its regulatory architecture with the registration of Securitize Capital LLC as an investment adviser with the SEC.

This milestone enables the firm to provide specialized advisory… pic.twitter.com/Gektz4GSyl

— BSCN (@BSCNews) July 27, 2026